Although it's not exactly whats happening right now but eventually the road is going that way. As what i have remembered it was just last month when i saw it at overlay.tv. Imagine the number of potential customers coming from the movie industry. This is a whole new market opened for us.
What is a Video Overlay? It is supposed to be placing a full screen video into a display or a window. When it came, most people added educational information via texts to the video that is currently being watched at the bottom portion on the display. I don't know who's the genius that came up with the idea of adding ads to the video. Whats even clever is that it allows us to click on the product itself inside the running video (of course the video pauses when you hover your mouse over). Video overlay is different from the ones we used to see at youtube, this time it allows us to click within the video itself.
Anyway its a new method of monetizing my blogs and an additional revenue, I'm currently studying on how can i implement it with my sites. Currently adsense is offering two ad formats namely the InVideo overlay and the Text Overlay. You might want to read google video advertising solutions first to know more on how you can implement it yourself. You can then apply for its beta release and start adding in into your sites.
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